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Tenstrings Music InstituteTenstrings Music Institute
A Sponsorship & Partnership Proposal

Where Talent Meets
Its First Real Audience.

A premium partnership between SMTMApp — the next-generation African creator-economy platform — and Tenstrings Music Institute, built to turn student talent into income, audiences, brand deals, and big-screen moments.

Song Sales
One-time purchases
Licensing
Per-use sync fees
Hybrid Cinema
Music-video premieres
Brand Push
Collabs · features · sync
Letter of Intent

Dear Tenstrings,

We've watched what you've built — a school where talent genuinely finds its true voice — and we believe SMTMApp is the natural next stage for your students. Tenstrings stands apart in West Africa as the institution producing world-class musicians; we want to give those musicians somewhere to earn, be seen, and be pushed to the people who matter the moment they finish a song.

This document outlines who we are, how our platform works, the specific things we'd like to build with you, and the sponsorship support we're inviting Tenstrings to consider so that we can scale this ecosystem to its full potential.

About Us

SMTMApp — the platform that moves the future.

SMTMApp is a creator-economy and digital media platform owned and operated by House of Blaze Media Production Ltd. Creators monetize through livestreaming, movies, music, premium content, tipping, gifting, paid DMs, and audience engagement.

Creator Badges

Creators purchase a Badge that unlocks monetization tools. Badge tier sets the platform fee — typically 10%–30%, so creators keep 70%–90% of what they earn.

Credits & Earnings

Fans fund wallets via card and bank transfer, then spend credits to buy songs, unlock content, gift, and vote. Creator earnings are paid out to bank via licensed payment providers.

Built for Africa

Naira-first pricing, bank-transfer-friendly, and processed through recognised African payment platforms — accessible, traceable, and built for how this market actually pays.

Compliance Built-In

Transaction monitoring, full audit trails, user verification, dispute resolution and internal review processes aligned with AML and KYC expectations.
Why Tenstrings

Your students. Our stage.

Tenstrings produces vocalists, instrumentalists, producers and songwriters across every genre — exactly the supply side a platform like ours needs. We're proposing a structured partnership where every Tenstrings student gets a creator account on SMTMApp the day they enroll, and a clear path to revenue the day they release.

One-Time Song Purchases

Tenstrings students publish their songs on SMTMApp. Fans buy the song outright as a one-time purchase — the song is theirs to keep. Revenue is credited directly to the student's wallet — no algorithmic suppression, no streaming-economy pennies, no recurring fan subscriptions to manage.

Licensing Fees

Anyone who wants to use a Tenstrings student's song in their own video, livestream, ad, or post on SMTMApp must pay a licensing fee first. The student sets the rate; we handle collection and tracking.

Voting, Tipping & Gifting

Premium gift tiers, paid DMs, and in-app voting let fans champion their favourite student artists — turning audience love into real, withdrawable income.
Digital Hybrid Cinema

A digital cinema, exclusive to our app.

Music videos are increasingly expensive to produce, and even when they're "monetized" the artist often earns very little. We believe a great music video deserves a licensing economy — and a premiere worth paying for.

SMTMApp is launching a digital hybrid cinema built specifically for music videos, music-led short films, and our flagship shows. It lives exclusively inside the SMTMApp platform — no physical halls, no third-party streamers. Audiences buy a ticket in-app to attend curated premieres, and every play, sync, and reuse generates a tracked licensing fee for the artist on a true pay-per-use basis.

In-App Paid Premieres

Ticketed digital premieres streamed only on SMTMApp. Every Beat My AI episode, Kajola round, and music-video drop happens here — nowhere else.

Pay-Per-Use Licensing

Anyone re-using the video, audio, or stills pays the artist's set fee. We track, collect, and pay out.

Tenstrings Showcase Slots

Reserved in-app premiere slots and curated screening nights for Tenstrings student releases — every term.
Talent Acceleration

We don't just host them. We push them.

Our team will actively scout the Tenstrings student body. Students we see real talent in are placed on a priority push lane inside SMTMApp — meaning:

Brand Introductions

We package and pitch standout Tenstrings students to brands looking for music talent, ambassadors, jingles, and sync placements.

Creator Collaborations

We introduce them to established, high-reach creators already on SMTMApp — for features, duets, livestream co-hosts, and joint releases that drive influential outreach overnight.

Editorial & Platform Spotlight

Featured placement on SMTMApp's discovery surfaces, hero banners, and curated playlists — real distribution, not algorithmic luck.

Premiere Pipeline

Direct ramp into the hybrid cinema programme and into our flagship competitions below.
Flagship Programs

Two shows, built for Tenstrings.

Beyond day-to-day monetization, we want to launch two signature shows that put Tenstrings students at the center of SMTMApp's programming — built for watch-time, voting revenue, and discovery.

01Flagship Program

Beat My AI

Ten artists. One AI. Only one wins the week.

The challenge: beat the AI. Re-write it, re-perform it, re-produce it, and make it undeniably human. It's a weekly elimination format engineered for live audiences and voting revenue — and every part of it lives on SMTMApp.

  • Auditions, voting, and the music are exclusively hosted on SMTMApp — nowhere else.
  • Ten contestants compete weekly — each draws a box from a curated playlist with an AI-generated song inside.
  • Three expert judges score each performance live on the platform.
  • The bottom three go up for public vote on SMTMApp — fans pay credits to vote.
  • Lowest vote count goes home; the rest return next week.
  • Last artist standing wins a cash prize, a record-deal moment, and a permanent SMTMApp creator spotlight.
02Flagship Program

Kajola

Deal or No Deal — but five minds at the table.

Think Deal or No Deal, but played by a team. Five contestants come together as one unit — they negotiate, strategise, and decide together. Group dynamics make every round unpredictable, and the audience can influence the outcome through live in-app voting and gifting.

  • Auditions are exclusively held on SMTMApp — talent applies, submits, and is shortlisted in-app.
  • Teams of five — drawn from Tenstrings cohorts, faculties, or year groups.
  • Group negotiation: take the offer, or push for the bigger box.
  • Suspense-driven format optimised for livestream watch-time and in-app gifting.
  • Real cash at stake. Real credits flowing through the platform.
The Ask

We're inviting Tenstrings to sponsor this ecosystem.

To launch all of this at the level it deserves — the cinema programme, the flagship shows, the brand push, the marketing required to make student artists visible to all of Africa — we are seeking sponsorship funding from Tenstrings.

This isn't a donation. It's an investment in a co-owned ecosystem where Tenstrings sits at the centre of SMTMApp's music vertical, with brand presence, co-revenue terms, and first-look access on every initiative built off the back of it.

Platform Promotion

Funds the marketing engine needed to drive users, attention, and paying fans onto SMTMApp — directly benefiting every Tenstrings artist on it.

Digital Cinema Build-Out

Funds the in-app digital hybrid cinema — premiere production, livestream infrastructure, ticketing, and the licensing system that pays artists per use.

Show Production

Funds Beat My AI and Kajola — judges, hosts, prize pools, production value worthy of a real network.
How Tenstrings Wins

Revenue flows three ways.

For the Student

70%–90% of every song sale, license, tip, gift, premiere ticket, and vote — paid directly into their SMTMApp wallet. No fan subscriptions, no middlemen, no waiting on streaming royalties.

For the Institution

A custom Tenstrings revenue-share on student earnings, competition formats, hybrid cinema slots, and sponsored programming — terms to be agreed jointly. Plus co-branding across every show.

For the Ecosystem

Tenstrings becomes the official talent pipeline for SMTMApp's music vertical — first look, first features, first stage, first cinema slot. Creators monetize by purchasing SMTMApp Badges; the ecosystem is fuelled by hybrid cinema slots, brand pushes, and licensing — never by fan subscriptions.
Trust & Compliance

Built responsibly, from day one.

Every transaction on SMTMApp is logged, monitored, and reviewable. We maintain transaction monitoring procedures, audit trails, user verification controls, dispute resolution and internal review processes designed to support AML and KYC compliance. Unusual patterns trigger additional review automatically.

We are open to periodic compliance reviews, operational audits, and collaborative discussions with any partner — financial, educational, or regulatory — to ensure ongoing confidence in our operations.

Next Steps

Let's meet.

We'd love the opportunity to sit down with Tenstrings leadership — in person or virtually — to walk through the platform live, demonstrate the creator flow end-to-end, agree sponsorship terms, and co-design how Beat My AI, Kajola, and the hybrid cinema launch with your students front and centre.

Tap Call to dial, or WhatsApp to chat directly with the SMTMApp partnerships desk.